Jobs

Senior Digital Strategist – Client side – Brand Content strategy, / ADVERTISING, AGENCY, ALL JOBS, BRAND, CONTENT, DEVELOPMENT, DIGITAL, E-COMMERCE, HOT, MARKETING, SENIOR MANAGEMENT, SOCIAL MEDIA, TECHNOLOGY


(6 mth Contract)

A hugely admired leading FTSE brand is seeking a very experienced senior Digital/Brand Strategist to come in and lead a cross functional team in two important areas. The redevelopment and delivery of their core brand website and then the high level definition of a top notch integrated DIGITAL MARKETING CONTENT STRATEGY.

Key responsibilities will include:

  • Lead website re-development; oversee a cross-functional team to speedily evolve this clients brand website to maximize engagement; from refreshing look and feel to creation of compelling content
  • Define and develop an integrated digital marketing content strategy to accelerate new business acquisition and fuel brand affinity, through a multi-channel digital approach underpinned by brilliant content
  • Develop innovative content marketing programs to build brand engagement and achieve sales targets: from identifying powerful consumer insights to executing brilliantly disruptive campaigns via creative and media agencies
  • Leverage customer segmentation and targeting: working with relevant teams, particularly insights, to maximize leads from target segments sales conversion and customer retention

The Senior Digital Strategist will have :

  • Excellent breadth of digital content expertise, including brilliant website development; best in class content strategies, results-driving content programs
  • Innovative thinker; an ideas’ person who thrives upon delivering results, with a strongly analytical skillset
  • Has their finger on the pulse of digital market trends and developments
  • Outstanding understanding of digital and content best practise in media and creative in both brand and acquisition marketing channels
  • Demonstrate a commitment to performance and quality; willing to constructively challenge and always looking to create a best-in-class result
  • Highly organised with practical experience of independently running multiple projects with challenging timeframes and deliverables in a self-managing style